Stanley Cups: How a Stainless Steel Cup Became a Viral Sensation
How the Stanley Cup Went Viral
At the start of 2024, Stanley dropped its latest collaboration with Starbucks: a Winter Pink 40-ounce tumbler sold exclusively at Target. WEB Stanley's 40-ounce Quencher cup gained rabid popularity for its candy-like array of colors and its ability to keep beverages hot and cold for long periods of time.
But how did Stanley Cups join the ranks of Supreme box logos, Playstation 5s, and Air Jordans? Here's the hype behind Stanley Cups explained.
It all started with the Stanley Quencher, a stainless steel cup that was first released in 2019. The cup was designed to be durable and long-lasting, and it quickly became a favorite among outdoor enthusiasts. But it wasn't until 2021 that the Quencher really took off.
In 2021, Stanley released a limited-edition line of Quencher cups in collaboration with Starbucks. The cups were an instant hit, and they quickly sold out. Stanley has since released several more limited-edition Quencher cups, and the demand for the cups has only continued to grow.
There are a few reasons why Stanley Cups have become so popular. First, they are well-made and durable. The cups are made from stainless steel, which is resistant to rust and corrosion. They are also double-walled, which helps to keep beverages hot or cold for hours.
Second, Stanley Cups are stylish. The cups come in a variety of colors and designs, so you can find one that matches your personality. They are also portable, so you can take them with you wherever you go.
Finally, Stanley Cups are affordable. The cups are priced at around $20, which makes them a great value for the money.
If you are looking for a durable, stylish, and affordable cup, then a Stanley Cup is a great option.
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